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Volkswagen Group of America CEO Scott Keough is stepping all the way down to helm the automaker’s Scout model for battery-electric pickup vehicles and SUVs.
Keough, who has served as president and chief govt of Volkswagen Group of America since 2018, will develop into Scout’s president and CEO. He will likely be changed by Pablo Di Si, govt chairman of Volkswagen South American Area, on September 1.
The automaker, which analysts say is poised to overhaul Tesla because the world’s greatest EV firm, introduced in Might plans to launch a brand new EV model within the U.S. Named after the Worldwide Harvester Scout, an early Nineteen Sixties precursor to the fashionable SUV, the battery-electric model plans to introduce a pickup and an SUV by 2026.
Volkswagen stated it’s going to make investments greater than $100 million in Scout as a part of its effort to carry greater than two dozen EV fashions to the U.S. by the top of the last decade and double its market share to 10%.
The corporate stated Scout received’t use Volkswagen’s MEB modular EV platform, a versatile system that underpins automobiles such because the Volkswagen ID.4 and Audi This fall e-tron compact SUVs and permits Volkswagen Group manufacturers to share prices and increase effectivity.
Volkswagen has not offered particulars on plans for Scout’s first fashions however stated the pickup truck will likely be similar to the Ford Maverick. The technique permits the automaker entry to the robust U.S. pickup phase with out competing towards the full-size phase stalwarts such because the Chevrolet Silverado and Ford F-150.
The corporate hasn’t stated the place it’s going to produce Scout fashions, however Volkswagen will construct the ID.4 at its manufacturing facility in Chattanooga, Tennessee.
Herbert Diess, CEO of Volkswagen Group, stated the creation of the brand new model “will likely be pivotal in seizing the historic market alternatives within the U.S., taking our progress technique within the area to the subsequent stage.”
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