[ad_1]
Within the first half of 2022, AEON Vietnam continues to function small and medium supermarkets AEON MaxValu, deliver a handy and high quality procuring expertise to shoppers in residential areas. We’ll regulate and standardize the format to copy and intention for 100 shops by 2025.
AEON Vietnam continues to function small and medium supermarkets below the AEON MaxValu in residential areas
|
Accelerating the growth of AEON MaxValu grocery store format
The event of small and medium grocery store AEON MaxValu is a part of AEON Vietnam’s technique to diversify retail codecs whereas AEON Group identifies Vietnam as a key market after Japan to focus its funding and growth sources within the coming time. In response to Mr. Furusawa Yasuyuki – Basic Director of AEON Vietnam, as a result of COVID-19 pandemic, prospects’ habits, traits, and behaviors have modified drastically. “Clients prioritize comfort, selecting to buy at places near residence. Moreover, they give attention to wholesome merchandise at affordable costs.” – Mr. Furusawa shared.
Within the first half of 2022, AEON Vietnam continues to place into operation the small and medium supermarkets of the AEON MaxValu chain. This marks a milestone for the brand new section of opening this new grocery store model. AEON MaxValu supermarkets have been effectively welcome by prospects within the interior metropolis, recording a median development of 5-10 % within the first half of 2022.
AEON MaxValu supermarkets serve prospects within the residential areas with full every day wants
|
For the reason that opening of the primary AEON MaxValu grocery store in 2020, AEON Vietnam has been continuously bettering on codecs, merchandise, and providers to fulfill the altering in client demand. After a interval of testing and bettering to search out essentially the most appropriate format, AEON Vietnam is planning to speed up MaxValu growth, aiming to place supermarkets into operation by 2025.
“Min Distance – Max Expertise”
With the format of “Min distance – Max expertise”, AEON MaxValu supermarkets are developed with an space of 300 – 500sq.m in residential areas within the interior metropolis. Not solely shortening the journey distance, handy for purchasers to buy every day, however the merchandise listed here are additionally nonetheless diversified from ready-to-eat meals (“RTE”), ready-to-cook meals (“RTC”), recent meals, and dried meals to recent flowers, cosmetics, following AEON requirements and high quality to serve the common and every day wants of shoppers.
Moreover, at AEON MaxValu grocery store, AEON Vietnam additionally introduces extra merchandise from AEON’s Personal Model. These merchandise are manufactured and imported from AEON Japan or developed by AEON in collaboration with native producers based on requirements and expertise from AEON. There are two spotlight Personal Manufacturers, together with AEON TOPVALU offers a wide range of meals merchandise, cosmetics, and many others., that are more and more favored by Vietnamese prospects: HÓME CÓORDY – a model of family merchandise and furnishings with minimalist, fashionable design, and sturdy high quality over time.
Clients are all the time within the perishable space as a result of there are “AEON requirements” – protected and recent merchandise
|
Not solely have “AEON-standard” merchandise and repair experiences however all advantages for AEON membership playing cards are additionally utilized to prospects procuring at AEON MaxValu, together with door-to-door supply, shopping-on-phone; integration of the membership card of AEON Vietnam’s Basic merchandise shops, and Supermarkets; together with many promotions & cashless funds through financial institution card, e-wallets, QR codes.
VietNam Financial Information
[ad_2]
Source link